Say hello to App Insights: the quickest way to analyze in-app user flow and gather mobile feedback. With methinks’ new App Insights dashboard and SDK, you can track your app user journeys, create event-triggered in-app surveys, live intercepts*, and store review prompts*. All with a simple 10-minute setup. But, What is an SDK? For those …
Official Release: Introducing the methinks App Insights SDK! Read More »
Regardless of market placement, level of brand awareness, and product quality, constantly learning about your target audiences and how they engage with your business is the key to reaching new levels of business development success. Whether you’re in the field of finance, real estate, gaming, E-commerce, entertainment, lifestyle, or even education, your business likely has …
How to gain actionable insights with In-App Surveys, Live Intercept, and User Journey Read More »
Every researcher can agree that recruitment is a critical part of the research process. When done incorrectly, valuable time and resources get wasted on recruiting participants who do not fit your target market. Further, conducting research on the wrong participants can result in an inaccurate understanding of your real target market. So, how do we …
Leveraging Your Screener Questions to Find the Best Participants Read More »
It’s an understatement to say that 2020 has been one of the most challenging years in modern times. The coronavirus impact in our world has changed life as we know it, for the worse but also for the better. In order to move forward and adapt, it’s vital that we understand exactly what our challenges …
How to ensure getting customer insights that move projects forward — instead of investing in a tool that holds you back? With time, energy, and thousands of dollars on the line, you can’t afford to invest in a research platform that doesn’t produce results. Here are five essential capabilities qualitative researchers should expect from their …
5 Essential Capabilities of a Market Research Tool Read More »
Conducting DIY research can be daunting, particularly when you don’t know where to start. Every week, hundreds of newly-formed businesses seek out customer insights for the first time. And, in many of those instances, the person creating the research projects is an expert in product, marketing or engineering, and while they know what they want …
DIY Research Pro Tips Handbook, Free PDF Download Read More »
Between the end of March and the beginning of April, we polled over 400 users on their concerns regarding COVID-19. A brief overview of the results can be found at our Thinker Poll Page. Below, we describe the results in greater detail. First is the distribution of our sample by age bracket: a. 13 – …
Hello, readers of methinks! I hope you are all staying healthy and safe during these trying times. My name is Candise, and I’m the newly hired researcher here at methinks. Prior to joining the team, I worked for the National Science Foundation’s I-Corps node at MIT and conducted UX research at Harvard University, where I …
Why I Joined the Team at methinks, and the Value of Understanding Read More »
On-demand participants are at the core of qualitative research, and at methinks, we feel the same way. Besides participating in important research projects, one-on-one video interviews, focus groups, app tests and more, some Thinkers still go above and beyond by creating an understanding and inclusive community of participants. Today, we want to showcase some of …
methinks Thinkers Create Videos that Display their in App Experience Read More »
When a prospective methinks customer recently asked Aditi for the three features researchers most recommend, she quickly provided these answers that were received very well. So, we turned her answers into a blog, hoping that this information will help more researchers learning about methinks. 1. The virtual ‘backroom’ for observers and clients:Managing the virtual backroom …
3 Features that methinks Qualitative Research Experts Recommend Most Read More »