Industry

5 Essential Capabilities of a Market Research Tool

How to ensure getting customer insights that move projects forward — instead of investing in a tool that holds you back? With time, energy, and thousands of dollars on the line, you can’t afford to invest in a research platform that doesn’t produce results. Here are five essential capabilities qualitative researchers should expect from their …

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Steve Huber, Founder of Tractor Studios, on How Customer Insights and Research Drives Product Development

The following is a short Q&A between methinks’s CEO, Aaron Burcell (AB), and Tractor Studios’s Steve Huber (SH), the full-service design agency’s founder and mainstay. Based in San Francisco, Tractor has worked with startups, tech giants, award-winning entertainment and San Francisco institutions alike for over 20 years. Tractor is perhaps best known for developing the brand identity …

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Video: How to Become a Research Panelist on methinks

Applying for research gigs, online surveys and side hustles can be quite complicated. But, not with methinks. To show you how easy it is to become a Thinker and apply to a gig, we created this short video. https://www.youtube.com/watch?v=QVyxE6G-q9k Why does it have to be hard? Truthfully, it doesn’t. But, we advise Thinkers to have patience. …

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Facebook Viewpoints, methinks and Market Research

Facebook Viewpoints is a good idea. It’s such a good idea, methinks believes every business should have these capabilities for their own uses. In fact, methinks has spent four years in R&D, building a much more powerful and complete customer insights platform for businesses.

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