Steve Huber, Founder of Tractor Studios, on How Customer Insights and Research Drives Product Development
The following is a short Q&A between methinks’s CEO, Aaron Burcell (AB), and Tractor Studios’s Steve Huber (SH), the full-service design agency’s founder and mainstay. Based in San Francisco, Tractor has worked with startups, tech giants, award-winning entertainment and San Francisco institutions alike for over 20 years. Tractor is perhaps best known for developing the brand identity …