Research background Senior Americans over the age of 65 are severely underrepresented in technology and modern information. For instance, around a third of internet users over the age of 65 describe themselves as ‘little or not at all confident’ in their ability to use computers, smartphones, or other devices to do necessary online activities [1]. …
Conducting DIY research can be daunting, particularly when you don’t know where to start. Every week, hundreds of newly-formed businesses seek out customer insights for the first time. And, in many of those instances, the person creating the research projects is an expert in product, marketing or engineering, and while they know what they want …
DIY Research Pro Tips Handbook, Free PDF Download Read More »
Between the end of March and the beginning of April, we polled over 400 users on their concerns regarding COVID-19. A brief overview of the results can be found at our Thinker Poll Page. Below, we describe the results in greater detail. First is the distribution of our sample by age bracket: a. 13 – …
There’s only so much news one can take right now. Cable, online, print — the news is all about COVID-19. And, with all of our time at home, there’s an increasing need for welcome distractions. This weekend, I turned to my favorite recommendations app — Q — created by a recent methink customer, Porch Games, …
Entertainment and Welcome Distractions in the Corona Virus Lockdown Read More »
We hired Aaron Burcell as our new CEO, and he’s already making his mark.
The methinks team is growing again! Following our recent hiring of CEO Aaron Burcell, we’re adding two industry veterans to help lead our global expansion.