Research background Senior Americans over the age of 65 are severely underrepresented in technology and modern information. For instance, around a third of internet users over the age of 65 describe themselves as ‘little or not at all confident’ in their ability to use computers, smartphones, or other devices to do necessary online activities [1]. …
Some of methinks’s existing customers include streaming media and games companies that need to understand the impact of COVID-19 on the overall entertainment industry. Live sports marketing and advertising dollars — tickets, broadcasts, memorabilia, tourism and travel — have impacted the media industry, significantly, because the events and content have been discontinued, with little hope …
Live Sports Fans Share Insights on Spectator Life During and After COVID-19 Read More »